Mother has arrived.

Celebrating all that you are, Sacred Mother, while honoring all that you were, in your ever-changing, mighty body.

Join the waitlist for first access to
Iyadé’s limited pre-launch drop.

Join the Waitlist for first access

Somewhere along the way, mothers were told to shrink.

To wear whatever “works” and deal with it.

You all know how maternity and nursing wear has been notoriously ugly and unflattering like you’re supposed to disappear before you “bounce back”.

I’m not interested in that. We deserve so much more than that, don’t you agree?

You don’t disappear. You expand.

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Pregnant woman laughs while cradling her baby bump in an orange-and-cream patterned maternity dress.

I’m Wunmi.

Wunmi in a black-and-white patterned luxury maternity dress getting hair and makeup done.

I created Iyadé because I couldn’t find anything that I could nurse my daughter in that made me feel beautiful and felt honest - nothing that reflected how powerful, complex, and alive this new role really is.

Every Iyadé piece is breastfeeding-friendly and made using handmade West African cotton batik, in collaboration with artisans in Ghana and Nigeria.

This isn’t fast fashion. This is intentional.

Every piece is made to meet you exactly where you are— pregnant, breastfeeding and beyond.

Learn about my journey to Iyadé

A heritage mark called the Foundation mark.

What Makes This Different

You shouldn’t have to wear something shapeless and boring just to feed your child.

You don't have to choose between your role as a mother, your sense of style, and showing up in the world as you.

You can grow. You can nurse. You can move. And still feel  like yourself.

Mother holds a manual breast pump while wearing a green floral nursing dress.
Mother demonstrates concealed nursing access in an orange-and-cream patterned breastfeeding dress.

Trust me, motherhood looks better in colour!

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COLOUR

Colour that compliments all shades and hues, that makes you feel bright and empowered!

You deserve colour that reminds the world  that you are meant to be seen and revered.

Mother holds a manual breast pump while wearing a pink-and-purple patterned nursing dress.
A heritage mark called the Abundance mark.
A heritage mark called the Abundance mark.
A heritage mark called the Abundance mark.

CHAOS

Camouflage the chaos of life with kids and embrace the truth of life as a mum, and still look cute doing it.

Because if everything in your life is changing, the least your clothes can do is meet you wherever you are  and lift you up.

Pregnant woman cradles her baby bump in a colorful tie-dye tiered maternity dress.
A heritage mark called the Radiance mark.
A heritage mark called the Lineage mark.
A heritage mark called the Nurture mark.

CHANGE

You don't need a whole new wardrobe for each stage of your journey

Iyadé grows and changes with you through it all— whether you’re pregnant, breastfeeding, postpartum, or parent of a threenager. Postpartum is forever. So is Iyadé!

Model wearing a yellow, black and white patterned luxury maternity dress in an arched alcove.
A heritage mark called the Foundation mark.
A heritage mark called the Nurture mark.
A heritage mark called the Radiance mark.

We’re making space for mothers to feel good again!

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Mothering

We won’t let you disappear.

We embrace the messiness of spilt milk, the unpredictability of motherhood, and honour all that you were, all that you are and all that you're growing to be!

"Iya" means Mother in Yoruba. "Dé" means to arrive. However you have arrived in this role of life-giver and sustainer, however you name yourself — Iyadé is for you.

You deserve to be seen, centered, and celebrated for all that you do.

Iya, you have arrived— and the spotlight is on you.

Mother breastfeeding her baby while wearing a green floral nursing dress.
Wunmi wears a green-and-brown floral maternity two-piece with a relaxed top and wide-leg pants.

Join the Waitlist for First Access

Waitlist subscribers will receive design previews, launch updates from Wunmi, and the first invitation to shop the limited pre-launch drop.